More marketing plans and a website change

I skimmed through a fantastic little book this afternoon on Internet marketing, called Lucrative List Building. You can read more about Lucrative List Building on Reading For Writers. In any case, it gave me a few more ideas.

One idea in the book led to me finally following through with a website update. I updated my portfolio with a couple of articles that I have published recently. I also - after reading Lucrative List Building - decided to include a "Tell a Friend" button on the site. You can see it on the main page.

I am toying with a couple of other ideas, as well. I might start a newsletter for potential clients, probably containing information on writing Internet copy, and start building an opt-in list in association with that. I'm also thinking of trying out some paid advertising (such as AdWords), although I haven't made up my mind on that yet.

In any case, I am feeling very motivated to start selling my services a little more actively in 2007.